Two Kenyan business owners outside their premises

ABSA SME DIGITAL PRESENCE PACKAGE

Be Seen. Be Found. Grow Online.

Give your business a stronger digital presence and make it easier for customers to discover you on Google Search and Google Maps.

Delivered by Africa 118 in partnership with Absa Bank Kenya.

Your customers are searching online. Make sure they can find you.

Before a customer calls, visits or buys, they search. They look for your opening hours, your location, your photos and what other customers say about you. If that information is missing or out of date, the sale often goes to the business whose information is complete.

Get Found

Improve your visibility on Google Search and Google Maps so nearby customers see your business.

Build Trust

Present accurate business information, photos, opening hours and customer reviews.

Stay Active

Keep your business profile updated with regular content and current business information.

Get Support

Receive onboarding and ongoing support from the Africa 118 digital team.

The Package

Everything you need to strengthen your local digital presence.

Through the partnership between Absa Bank Kenya and Africa 118, Kenyan SMEs get a complete digital presence service - set up properly, then managed for you.

01

Google Business Profile Setup

Creation of a new profile, or claiming the profile your business already has on Google.

02

Profile Verification Support

Guidance and hands-on support through Google's verification process from start to finish.

03

Profile Optimisation

Business categories, description, contact information, opening hours, services, photos and the rest of your profile information.

04

Google Search & Maps Visibility

Optimisation designed to improve how easily local customers discover your business.

05

Business Information Distribution

Where applicable, your business information can be distributed and kept consistent across supported mapping, navigation and digital platforms - which may include Google, Bing, Apple Maps, Facebook, HERE, TomTom, Petal and Foursquare. Coverage depends on the platform and your business details.

06

Content & Profile Updates

Regular business content and profile updates throughout your subscription period.

07

Review Management Support

Support for responding to customer reviews consistently and professionally.

08

Dedicated Account Support

An Africa 118 team member with you through onboarding and the whole subscription period.

How It Works

From sign-up to a managed digital presence.

  1. 01

    Sign Up

    Tell us about your business and provide your contact information.

  2. 02

    Onboarding

    Our team contacts you and invites you to an online onboarding session.

  3. 03

    Access & Optimisation

    Where a Google Business Profile already exists, we ask you to give Africa 118 appropriate management access. We then optimise your business information and support any verification Google requires.

  4. 04

    Grow Your Presence

    We continue managing and improving your digital presence throughout the subscription period.

Illustrative Example

This is how customers could see your business

An illustrative example of a complete profile on Google Search and Google Maps. The business shown is fictional.

Illustrative example

Karibu Coffee House

Coffee shop - Nairobi, Kenya

4.7182 reviews
  • Open now - closes 21:00
  • Kimathi Street, Nairobi CBD
  • Phone number shown to customers
DirectionsCallWebsiteSave
Map view
Karibu Coffee House4.7 - Coffee shop

Illustrative example only. Not an actual Google interface and not affiliated with Google.

Working Together

A successful digital presence starts with your participation.

Onboarding moves quickly when we have what we need. During onboarding we may ask you for:

Providing this information promptly helps us activate and optimise your digital presence faster.

Read the Terms & Conditions
  • Access to an existing Google Business Profile
  • Accurate business name, address, telephone number and opening hours
  • Your business logo
  • Photos of your premises, products, services or team
  • A description of your products and services
  • Promotional content or business updates for regular posting
  • Approved wording or templates for responding to positive and neutral reviews
  • Attendance at the online onboarding session
  • Timely responses when verification information is required

Absa Bank Kenya

Supporting the growth of Kenyan SMEs

Absa Bank Kenya continues to support businesses with the financial tools, services and partnerships they need to grow. Through the Absa SME Digital Presence Package, SMEs can complement their financial growth with the tools and expertise needed to become more visible in today's digital marketplace.

Who It's For

Built for businesses like yours

If customers look for your business locally, a complete profile helps them choose you.

Retail & Shops

Shops, boutiques, hardware and supermarkets.

Restaurants & Hospitality

Restaurants, cafes, bars, hotels and lodges.

Professional Services

Accountants, lawyers, consultants and agencies.

Health & Wellness

Clinics, pharmacies, dentists and gyms.

Beauty & Personal Care

Salons, barbers, spas and nail studios.

Education & Training

Colleges, academies, tutors and driving schools.

Automotive Services

Garages, spares, tyres and car hire.

Home & Trade Services

Plumbers, electricians, builders and cleaners.

Tourism & Travel

Tour operators, travel agents and safari camps.

Other Kenyan SMEs

Any business customers search for by name or by area.

Why Africa 118

Professional management, not a once-off setup.

Your profile is set up properly, then kept accurate and active for as long as you are subscribed.

Professional optimisation

Every field completed correctly, with the categories, services and information Google uses.

Ongoing management

Updates, posts and information checks throughout your subscription period.

Dedicated support

A named contact who knows your business and answers your questions.

Local African market experience

A team that works with businesses across Africa and understands local search.

1M+

African businesses managed on Google Maps and Search

10k+

SMEs and enterprises with dedicated support

20%+

more traffic for SMEs with our dedicated management

30%

more visitors from Google in the first 90 days managed to SME profiles

Introductory offer: 50% off for the first 50 businesses - KES 10,050 + VAT instead of KES 20,100 + VAT.

Only 50 slots at this price. Sign up today and start investing in your digital presence.

FAQs

Questions Kenyan businesses ask us.

Everything about Google Business Profile, onboarding and the Absa SME Digital Presence Package.

Ready to put your business on the map?

Join the Absa SME Digital Presence Package and give customers more ways to discover and connect with your business.